13 November 2011

Professional Job Roles

Professional Job Roles

In order to create a music video it requires a range of people that each can offer their own specific expertise. The collection of people required to create a music video are divided into different crews. There is the Production crew, Hair and Makeup crew, Wardrobe department crew, Camera crew, sound crew, chorographers, light men and a special effects crew. However for my group’s music video production we will only use a Producer, Director, Cameraperson and Editor.

Producer: 
A music producer is at the top in the chain of command they have final say over everything a

and have the power to change anything they wish. Their main role is to coordinate the whole project making sure everyone is doing their jobs to the specifications laid out by the producer; they also are in charge of finding funds for the project, finding people to invest into the music video. The Producer also hires the key personnel, and arranges the music video for distributors. The producer is involved throughout all phases of the music video making process from development to completion of a project, as they are the main decision makers.

Job Description


- Development - Producers make sure the script is to their liking and overlook any critical changes and ideas proposed by the Director. Producers also choose the film crew. They also

work out the financial costs and budget according to the cost they are willing to spend overall.

- Pre-production – During pre-production producers bring together the key members of the creative team so they can make final changes with the Director. Once everything is in place the producer will also choose the Heads of Departments, allocating the best people to head each department.

- Production - Producers are responsible to make sure that everyone is putting in the standard of work required and that they are keeping within budget and on schedule. They monitor the Director to make sure they are providing the results that they are looking for.

Skills

- Producers must be stern and confident and have good communication skills in order to tell the director of other members of the crew to change how they are working or criticize any work they do.

- They have to be creative side in order to suggest any possible improvements on the aspects of the video.

- Be able to deal with difficult situations and conflicts as there is bound to be many oppositional ideas as to what should be done in the music video.

- They need to have confidence in their music video in that it will be successful because otherwise if they don’t believe it to be good it can have negative effects on other crew members.

- They need to understand what they may need to produce a music video as well as how much it would cost in order to get the best prices they can and also keep to the budget.

Director: The director is responsible for overseeing the creative aspects of a music video; this includes controlling the content and flow of the music video, for example deciding on the story if there is one on a music video, deciding on which dance to use and deciding how the artist if they are in the video will look. They also decide the locations in which the film will be shot and are seen as second in the chain of command, only answering to the Producer. The Director controls how the video is made, deciding on the positions of the camera, lighting and so

funds. Directors may come from a range of different backgrounds (e.g. production, camera, editing) but most importantly they will have substantial experience in the industry.

Job Description

The job of a music video Director tends to start at the beginning of the

process as they are the key creative thinkers, they must be able to visualize ideas as to what the video will be like and even how they shots would look like. They then take their initial idea and with the help of other writers they craft it into a final idea.

During pre-production the Director has to decide on how they envision the artist to be portrayed and they must produce an idea that will satisfy both the Producer and the artist. They have to be able to analyse the song in depth and decide how they will represent the lyrics, often using symbolism to help express emotions, and picking the right locations for the video, which the producers look at to ensure they are happy with the decisions.

They then direct rehearsals once the music video is in production and make any changes if they think they are necessary such as a change in the position of the people in the video or anything else they wish as long as they get the consent of the Producer. Directors also manage the technical aspects of filming, including the camera, sound, lighting, design and special effects departments. The

Directors also work in post- production working closely with Editors to reach the to create the best result they can and decide on what effects if any should be incorporated into the final finished music video.

Skills

  • Directors need to be strong willed so that they can get the crew to produce the results that the Director had envisioned, as well as being able to not give in too much to the Producers changes.

  • Directors must also take into account the budget that they are working with and the results the Producer is expecting.

  • Need to be creative and adaptable so that they can change any of their ideas to suit the needs of the Producer and change any ideas of something prevents their original idea from not happening.

  • Be flexible and willing to change if someone offers good advice in order to produce an original and engaging music video.

  • Must have good communication skills in order to give clear instructions and get their idea across as easy as possible.

  • Be able to make decisions and evaluate them to see any potential risks that all the departments might bear to try and overcome them.

  • Need to have an understanding of the music industry and all aspects of making a music video so that they can fully control what happens in making the video.

  • They must also be patient as they may fail in what they are trying to do a few times.

Camera Person: 
The camera operator uses the camera at the direction of the director. Following their directions as to what they want shot.

Job Description

The cameraperson starts working during the production stage of the music video, they get told by the director their idea for what they want to be shot and they work closely with them reshooting anything the director wants different of shooting new shots the director has thought of. The Cameraperson and director decide where to position the camera to produce the shots that they want. During shooting, they are responsible for all aspects of camera operation, to make the director’s job easier. They must also be able to spot any problems they see while shooting and inform the Director so changes can be made.

Skills

- The Cameraperson needs to know how to operate the camera to the best of is abilities and how to change the setting to adapt to different settings.

- They need to have technical and creative skills in order to produce a variety of different types of shots.

- A good sense of visual composition, perspective and movement so that they can get the best shots and also offer suggestions to the Director on what shots should be used or if a shot should be changed.


- They must also be able to look at all the little details to make sure nothing is wrong or out of place in the shot.

Editor: 
The film editor is the person who assembles the various shots into a coherent music video and make sures all the shots flow together, with the help of the director.

Job Description

Editors work closely with the Director before shooting begins making sure that the Director gets all the shots necessary in order to produce the results they want. They also check the story, choreography and lip-syncing. Because scenes are shot and edited out of sequence and also they have to make sure that the artist is in pace with

the music. Editors have to select the best takes and edit them together to create scenes.

Skills


- The Editor needs to be creative in order to choose and piece together the best shots in order to make the music video.

- They need to work well under pressure as they may not have all the shots they needed and may have to work with whatever they got.


- Need to be have a good understanding of what the Director envisioned for the final music video. 


- Need to have communication in order to understand what the director wants of them and to also express to the Director any problems that occur.

- Have a sense of rhythm so that everything is continuous and that it all flows together.

- Need to be visually aware of every detail in order to make sure nothing is wrongly done.