Digipack Design Conventions
Digipaks were mostly known and introduced in the year 2000. Digipaks were increasingly becoming popular. It grew morewith music producers as it was less vulnerable to cracking then the industry standard jewel cases and had less of an environmental impact. Due to the upbringing of digipaks advertising was needed more in order for the public to buy them. Numerous adverts were put in various media outlets such as magazines. The images above shows a collection of album covers which are mainly to do with song artists and bands that play music within the same genre and more or less have the same conventions. I have researched and
examined these covers closely to see the differences and similarities between them. I have come to a conclusion that the most common thing about these covers are that most of them display the artist’s name. Only a few displays the album title but this is also a common trend amongst them. Moreover each of them demonstrates images, which to the unknowing eye are completely random. Often the image on albums are something which means something to the band themselves and not to the buyer. For example I know that the Stone Roses cover is inspired by the 1968 Paris riots. Whilst travelling Europe, Lead singer Ian Brown spoke to a man who had been in the riots and told Brown that they had used lemons as an antidote to the tear gas; this is why they appear on the cover. Another example is the Arctic Monkeys cover with the man smoking on it. This was a photo taken of one of the bands friends who is also in a band. They gave him and his brother 70 pound to spend on a night out in Liverpool and this photo was taken at the end of the night. This connects to the point of the album which focuses on Saturday nights out and the Sunday mornings following. These examples show how it is often personal reason how bands chose there cover art, rather than something which connects with the audience. However the mystery of why bands chose certain covers makes fans want to know.
Digipaks were mostly known and introduced in the year 2000. Digipaks were increasingly becoming popular. It grew morewith music producers as it was less vulnerable to cracking then the industry standard jewel cases and had less of an environmental impact. Due to the upbringing of digipaks advertising was needed more in order for the public to buy them. Numerous adverts were put in various media outlets such as magazines. The images above shows a collection of album covers which are mainly to do with song artists and bands that play music within the same genre and more or less have the same conventions. I have researched and
examined these covers closely to see the differences and similarities between them. I have come to a conclusion that the most common thing about these covers are that most of them display the artist’s name. Only a few displays the album title but this is also a common trend amongst them. Moreover each of them demonstrates images, which to the unknowing eye are completely random. Often the image on albums are something which means something to the band themselves and not to the buyer. For example I know that the Stone Roses cover is inspired by the 1968 Paris riots. Whilst travelling Europe, Lead singer Ian Brown spoke to a man who had been in the riots and told Brown that they had used lemons as an antidote to the tear gas; this is why they appear on the cover. Another example is the Arctic Monkeys cover with the man smoking on it. This was a photo taken of one of the bands friends who is also in a band. They gave him and his brother 70 pound to spend on a night out in Liverpool and this photo was taken at the end of the night. This connects to the point of the album which focuses on Saturday nights out and the Sunday mornings following. These examples show how it is often personal reason how bands chose there cover art, rather than something which connects with the audience. However the mystery of why bands chose certain covers makes fans want to know.I took a picture 
of a Lady Gaga CD and the digipack that I got from HMV. The Cover is very appealing to de to the fact that it has her image as the attraction. This attacts the customers o come and buy it and because she is well known and also a very good artist.
of a Lady Gaga CD and the digipack that I got from HMV. The Cover is very appealing to de to the fact that it has her image as the attraction. This attacts the customers o come and buy it and because she is well known and also a very good artist.